Wellness + Pharma
Sanofi RSV
Preparing BDG’s audience of parents for RSV season through educational content.
Children’s Allegra
Positioning Children’s Allegra as the primary choice of doctors and parents of allergy sufferers.
Allergan CoolSculpting Elite
A rich, storytelling-led campaign for CoolSculpting Elite.
Lo Loestrin
An ode to manifestation and female sexual empowerment in a dreamy, all-encompassing life handbook.
Sanofi Dupixent
Emotive, custom-designed narratives spotlighting children, caregivers, and skin experts affected by Atopic Dermatitis
Incyte
Amplifying the journey of perseverance and self-acceptance of two young women with vitiligo to raise awareness and inspire others.
P&G: Super Parents
Together, BDG and P&G Kids created "Super Parents" — a mega hub and custom shot content series anchored on Scary Mommy.
Johnson & Johnson: From the Start
BDG built a multidimensional campaign that continues to address the challenges of racial bias and lack of equality faced by society today.
First Response
Driving awareness for First Response as an accurate and empowering resource throughout one’s pregnancy journey.
Danone Activia+
BDG tapped into our lifestyle and parenting portfolios to create educational and entertaining content for Activia+, Danone's newest product with probiotics for gut health and immune system support.