The Ask
Help our audience of busy moms and hungry families get excited about Culver’s limited-time National Cheese Curd Day menu.
Culver’s
Help our audience of busy moms and hungry families get excited about Culver’s limited-time National Cheese Curd Day menu.
With changing leaves and vanishing humidity, fall is a magical time for Midwestern families who are always on the hunt for exciting autumn activities — especially when they involve cheese curds.
The Solution
Together with Culver’s, Scary Mommy tapped into its unparalleled reach and trusted authority to create a 360 experience celebrating National Cheese Curd Day. Anchored in a VIP Curd Tasting Experience, Scary Mommy extended the reach through custom-shot social video content hosted by comedian and curd connoisseur Charlie Berens.
The Results
total content impressions
total content social engagements
